Digital Advertising
The Academic Program Marketing team aims to offer advertising assistance for your academic programs. Utilizing meta advertising channels like Facebook and Instagram can significantly increase awareness of your programs to a broader audience. Additionally, utilizing Google Search and Display ads specifically targets individuals who are actively searching for fields of study related to your academic programs. Let us help you maximize the potential of your academic programs with paid digital advertising.
Facebook Ads
Facebook ads can help you get more visibility and engagement for your Facebook content, and boost traffic to your landing pages or websites. It also allows for targeting of specific demographics, and you have a variety of locations for your ads to live within all of Facebook's platforms.
Image ads are Facebook's most basic ad format.
Instagram Ads
Instagram ads are posts for which you can pay to serve to targeted Instagram users. Similar to Facebook, Instagram ads appear throughout the app, including in users' feeds, Stories, Explore, and more.
Instagram is the most visual social media platform, and it offers a wide variety of ad formats to target your specific audience.
Google Search Ads
Google Search ads allow you to display your website listing at the top of the search results, and drive more traffic to your website.
These are text ads that are displayed among search results on a Google results page.
Google Display Ads
Google Display ads are the visual-based ads you see while reading an article on your favorite blog, watching a video on YouTube, or using a mobile app.
These ads are shown on the articles, videos, or websites that consumers browse.
Some of the links on this page may require additional software to view.